About Storskogen

Storskogen was founded in 2012, with a mission to acquire and operate well-managed and profitable small and medium-sized companies with leading positions in their respective markets.
Storskogen is divided into three business areas, consisting of about 100 business units with around 7,000 employees, at the end of the third quarter 2021, predominantly in Sweden as well as in the other Nordic countries, Germany, Switzerland and the UK.

We believe in nurturing the qualities that have made the companies we acquire successful and it is not our intention to divest them. Business owners who sell their life's work to Storskogen can be confident that Storskogen, as a new owner, will contribute its expertise and provide support for the company's continued development and success.

A business owner who sells their company should rest assured that Storskogen, as a new owner, will be committed to the company and support it in the best way possible.”

Daniel Kaplan, CEO

Long-term strategy
and value creation

Anyone who has started a company is aware that it rarely becomes successful overnight. In addition, every company is unique and is affected by varying and sometimes complex factors.
Perseverance and a long-term perspective are therefore often required to create value over time. With this in mind, we have adopted the following philosophy:

  • We do not set any limits on our ownership horizon
  • We prioritise long-term results over short-term gains
  • We strive to run companies with a sustainable business model
  • We have a strong focus on professionalism and business ethics

Entrepreneurship and skills

Storskogen has adopted a proven ownership model whereby acquired companies adhere to the group's principles for financial management and control but retain responsibility for operational business decisions. The companies continue to be responsible for their own strategy, skills and results. To take away responsibility is to diminish the entrepreneurial spirit and drive that form the core of Storskogen's ownership model.

Our range of expertise stems from the array of industries and operations within the group, enabling us to act as a sounding board for the CEOs in various decision-making processes, and to assist our companies with planned management changes.

Through active governance, Storskogen ensures that the companies have functioning business plans and budgets. Acquired companies are integrated into the group's financial management, which provides both parties with effective tools to monitor results from operational activities.


business units within Trade, Industry and Services at the end of the third quarter 2021


SEK billion in sales at the end of Q3 2021 (LTM)(corresponding to approximately SEK 19.4 billion RTM, proforma)


employees in the group at the end of the third quarter 2021


Storskogen consists of subsidiaries with over 7,500 employees in 21 countries. At the head office in Stockholm and our corporate offices in Denmark, Germany, Norway, Switzerland and the UK there are about 80 people working in specialist areas such as law, financial management, M&A and operational management.

Team and contact information


A long-term ambition goes hand in hand with a sustainable perspective and at Storskogen it starts already in the acquisition process when Storskogen analyses companies. A sustainable perspective permeates a number of areas, from efficient resource consumption to creating competitive advantages to safeguarding employees and their skills development.

Our approach to sustainability