Trade

Home and Living

Home and Living comprises business units that design, produce and distribute home furnishing items such as pots and furniture as well as construction-related products such as awnings, flooring and holiday homes. The companies generally have a stable network of resellers in Europe with sales both online and in bricks-and-mortar stores, but also with a minor proportion of direct sales to end-customers. Suppliers are located all over the world.

Health and Beauty

Health and Beauty comprises business units active in haircare and cosmetics. For the most part, the companies are distributors of well-known brands, but they also have proprietary brands that are offered to hairdressers, e-commerce companies and other resellers in each market. The companies are generally prominent in quality assurance and logistics and have strong relations with the brand owners.

Sports, Clothing and Accessories

Sports, Clothing and Accessories comprises business units that offer products for the end-customers’ activities, including equipment and materials in the form of clothing and accessories. Several of the companies are active in cycling or outdoor recreational activities. The group includes both units that sell directly to customers and those that sell through resellers, but all business units have strong brands in their niche in common.

Niche Businesses

Niche Businesses comprises business units with corporate end-customers. They are generally market leaders in their niche and are known for their long-term customer relations and excellent service levels. The business units use a combination of traditional commerce and e-commerce and sell products such as work clothing, equipment and input products for various sectors.